The main responsibilities of a Sales Representative revolve around the ability to network, build relationships with clients and persuade others to purchase products. There is a wide range of duties in this position, including to:
Be knowledgeable about the product
Contact new and existing customers to discuss needs
Emphasize the features of products to highlight how they solve customer problems
Maintain contact lists and follow up with customers to continue relationships
Present, promote and sell products/services using solid arguments to existing and prospective customers
Perform cost-benefit and needs analysis of existing/potential customers to meet their needs
Establish, develop and maintain positive business and customer relationships
Reach out to customer leads through cold calling
Expedite the resolution of customer problems and complaints to maximize satisfaction
Achieve agreed upon sales targets and outcomes within schedule
Coordinate sales effort with team members and other departments
Analyze the territory/market’s potential, track sales and status reports
Supply management with reports on customer needs, problems, interests, competitive activities, and potential for new products and services.
Keep abreast of best practices and promotional trends
- Continuously improve through feedback