In a bid to regulate the airwaves, the Broadcasting Authority of Zimbabwe (BAZ) has once again banned advertisements by prophets and healers on radio and television stations. This move is set to impact several radio stations that rely heavily on advertising revenue from these individuals.

This is not the first time BAZ has attempted to curb these adverts. In 2018, a similar order was issued, but it was largely ignored by radio and TV stations due to the significant advertising revenue generated by prophets and healers.

The latest ban aims to address concerns about the content and legitimacy of these adverts, which often make unsubstantiated claims about miraculous healings and prophecies. BAZ seeks to protect listeners and viewers from potential exploitation and misinformation.

Radio and TV stations have been instructed to immediately cease airing adverts by prophets and healers, sparking debate about the impact on freedom of expression and the economic implications for media outlets.